App Design
B2B and B2C
Design System
Optimisation Tests
Personas
Re-Design
Requirement Gathering
Story Writing
User Journeys
Wireframes

Projects

Apply On Web Journey
Host & Candidate Register/Log in
Sales Landing Pages
Host & Candidate Dashboards
Host & Candidate My Account
iOS Passive journey
iOS Active Job Listing Journey
Project Listing Page
Project Detail Page
Partnerships with Universities
& Barclays Eagle Lab
Project Journey on Web and iOS
Site navigation

Student and Employer Landing Pages

Brief

Looking at ways to promote the new project’s campaign online with a new look and feel website and nav, designing and developing emails for host and candidates.

Solution

Through a series of stakeholder interviews and workshops I was able to gather valuable key information. Followed up by a series of wireframes documenting the hierarchy of information and user behaviour of both students and hosts from a business.

Impact:

Launched a new look and feel targeting older students and rolled this out across all assets. The website had a complete overhaul, and the iPhone app was tweaked to improve layout and clarity for candidates.

iOS and Web Student Application Flow

Brief

Reconsidering the current iOS journey and how we could reuse/reiterate on top of it to launch projects?

Solution

I worked on a holistic review of the application journey for Projects on both web and iPhone. Working closely with the developers and stakeholders, I delivered two flows, which could be used to compare conversion rates from previous months. Defining what the company proposition should be on the web and how we can allow for quick applications to promote more applications per student.

Impact: Launch with new applications increasing per candidate.

Host Sign up and Dashboard (B2B)

Brief

How does a business host view, engage and interact with project creation, potential candidates and applications?

Solution

Converting the current host journey to allow for a host to select a project and make an offer to a candidate. The ability to facilitate this objective as a mechanism in the product has been built. Resolving the ability for a host to manage their projects and reduce duplicate projects being made.

Impact: 626 new hosts registered and 1485 projects.

Design System

Brief

Building an atomic design system to allow for universal elements of design/dev to be reused in ongoing work. iOS and the candidate journey to also use this methodology.

Solution

I worked closely with the FTO and developers on my own initiative to develop the design system which drastically improves the velocity of FE development.

Impact: Efficiency - Saving time and dev effort when building a product or user journey in the future.